Description of the Mascot Design for Shanghai 2024 FISU World University Championship Futsal

发布者:丁国华发布时间:2021-07-07浏览次数:79




Lanlan



This mascot is designed with anthropomorphic artistic expression following the tenets of FISU and FUSC. The hairstyle is derived from Magnolia, the city flower of Shanghai. The five petals symbolize the five players in futsal. The name Lanlan echoes the theme. Lanlan wears a football suit printed with “Shanghai 2024 FISU World University Championship Futsal” and “Shanghai, China” in Chinese and English, and a spindrift pattern, which highlights the regional characteristics of the host city and reflects the cultural connotations of China. Futsal player Lanlan is full of youthful passion, with two arms open and holding up two fingers in a "V" sign. This gesture shows the sportsmanship of contemporary university students striving for progress and implies the complete success of Shanghai 2024 FISU World University Championship Futsal!

The mascot image is lively and lovely, with an affinity for people of different cultural backgrounds, genders and ages to identify with it. It is suitable for production and dissemination by print, 3D and electronic media, and convenient for application in a variety of scenarios.